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Robert Crandall facts

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In the 1980's, Robert L. Crandall, then the head of American Airlines, came up with the idea of removing just one olive from every dinner salad served to passengers. He saved the airline $40,000 a year.

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Braniff Airlines (that ad you see at the end of South Park) CEO Howard Putnam was told to fix prices by American Airlines CEO Robert Crandall. Putnam turned the phone recording over to the US Justice Department.

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  1. Former American Airlines President, Robert Crandall (credited with creating the first frequent flyer program in the airline industry), came up with a simple cost cutting idea: Remove one olive from every salad served to passengers. No one would notice and the airline would save $40,000 a year.

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