Banner Ads facts
While investigating facts about Banner Ads Examples and Banner Ads Cost, I found out little known, but curios details like:
It's more likely you will survive a plane crash or win the lottery than click a banner ad.
how banner ads work?
About banner blindness, a phenomen where web users subconciously ignore information on webpages from ad-like banners.
What are banner ads and how do they work?
In my opinion, it is useful to put together a list of the most interesting details from trusted sources that I've come across answering what is the difference between display ads and banner ads. Here are 17 of the best facts about Banner Ads Definition and Banner Ads Design I managed to collect.
what was the first website to display banner ads?
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While the U.S. flag has 13 stripes, it at one point had 15. They added two for Vermont and Kentucky before returning to 13. The 15 stripe flag was short lived but inspired Francis Scott Key's Star Spangled Banner.
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The connection between beer and American patriotism originated in a WW2 era ad campaign under the banner, “Morale is a Lot of Little Things”, encouraging Americans to boost their morale by drinking more beer.
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Pop up ads were created after a major car company complained that they had a banner advertisement on a site celebrating anal sex
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The pop-up ad was created when a major car company freaked out that they’d bought a banner ad on a page that celebrated anal sex; the pop-up was a way to dissocciate its connection with the page.
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The first-ever banner ads appeared in 1994, less than a year after the release of the first graphical web browser, when there were fewer than 2 million web users in the US. The ad agency didn't even ask all of the clients before spending their ad money on online ads, for fear they would say no.
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Those AT&T ads that Tom Selleck voiced in the early 90s that predicted everything about the internet... "Have you ever gotten a call, on your wrist? You will..." led directly to the first banner ads on the internet.
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The first banner ad on the internet was an AT&T ad reading “Have you ever clicked your mouse right here? You will.” Clicking the ad redirected the visitor to a page reading "You did! Now let’s see what else you’ll do."
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The first banner ad was sponsored by AT&T and appeard on WIRED magazine's old site: HotWired.com
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41.6% of banner ads on Alexa TOP-1000 contain aggressive language
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A fifth stanza was added to the Star-Spangled Banner during the Civil War.
Why banner ads don't work?
You can easily fact check why are banner ads effective by examining the linked well-known sources.
"you are statistically more likely to complete NAVY SEAL training, survive a plane crash, win the lottery, and do a slew of other ridiculously uncommon things than you are to click a banner ad."
You are more likely to complete NAVY SEAL training than click on a banner ad. - source
Safe List Help Websites Gain More Traffic By Promotional Methods Like Solo Ads, Banner Ads and More - source
Over 60% of people cannot remember the last banner online ad they saw.
The first banner ad on a website happened in 1994!?!? - source
